NBA legend and industry entrepreneur Carmelo Anthony will be a headline speaker at MJBizCon, the world’s largest cannabis business conference and trade show, this December at the Las Vegas Convention Center.

The 10-time NBA All-Star will discuss his new role at Grand National, a venture he co-founded with Jesse Horton, Brandon Drew and Jordan Pierce to increase diversity and representation in the cannabis industry.

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Anthony will headline a Dec. 4 panel discussion titled “Empowerment + Innovation: Reshaping the cannabis landscape while championing diversity and inclusion to propel community and culture forward.”

The discussion will highlight Grand National initiatives to improve community engagement and cultural inclusivity as well as the launch of its first brand, STAYME7O Cannabis.

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