The cannabis industry isn’t just about what’s happening in stores that sell weed.
As more states and countries legalize recreational marijuana, a new niche in the travel industry is emerging: cannabis tourism.
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From 4/20-friendly accommodations to immersive educational experiences, the cannabis industry is transforming the way people explore destinations.
Here’s a look at the business of cannabis tourism and why it’s a hot ticket for entrepreneurs and travelers alike:
Cannabis tourism is no longer a fringe market; it’s a rapidly expanding segment with significant economic potential.
Projections suggest the U.S. cannabis tourism market size is anticipated to reach $23.7 billion by 2030, according to California-based industry tracker Grandview Research.
The growth is driven by a desire for unique, experiential travel and the
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